We discussed about the reasons why businesses outsource transcription services in earlier post. This time around, we’ll tackle the traits of a good transcriptionist. If you need a transcriptionist for your business, here are the qualities you should look for:
Quality No. 1: Typing Skills
Transcription involves lots and lots of typing. Thus, a good transcriptionist must possess above-average typing skills. If you break that down further, the transcriptionist should have touch typing ability and a typing speed of more than 50 words per minute (wpm).
Quality No. 2: Excellent Hearing
Accuracy is very important in transcription, especially in transcribing for medical purposes. The level of accuracy will depend on the transcriptionist’s typing skills and hearing ability. As for the former, strict attention to detail is required in order to accurately translate spoken words into written form. A good pair of headphones also helps a lot.
Quality No. 3: Good English Language skills
Typing skills and excellent hearing are useless if the transcriptionist doesn’t have the necessary English language skills to form sentences that are grammatically sound, correctly spelled and properly incorporated with the right punctuation.
Quality No. 4: Experience and Knowledge
Transcriptionists are tasked to transcribe recorded audio files from diverse clients that speak in different accents, volume level and even style of delivery (some sound monotonous while others are more robust). This is where experience comes in. An experienced transcriptionist will be able to detect and decipher certain nuances in the audio recording and use them to produce a more correct transcribed output. Also, knowledge of correct terminology makes a lot of difference — whether it’s for legal, business or medical purposes, the transcriptionist must know the correct terms and industry-related phrases.
Quality No. 5: Cost-Effectiveness
Will you be getting the right output (number of words lines produced) at the right price out of this transcriptionist? Is the level of accuracy in the transcription service worth the money you’re paying? Of course, it might depend on what kind of transcription you want. Business and legal transcription may not require specialized knowledge so speed may be more important than accuracy. However, it’s different with medical transcription where accuracy is more valued than speed.
These are the five fundamental qualities you should be looking for when you want to hire a good transcriptionist. You can also partner with Zylun, an offshore staffing firm that has the resources and the time to carefully recruit and screen the right transcriptionist for your business needs.
You might have heard of HTML5 by now. If you haven’t, HTML5 is simply the fifth and latest version of HTML, the standard markup language used in rendering website structure and content. Experts in the field of website development are calling HTML5 a revolution and a soon-to-be-standard not only for desktop browsing but for mobile phones, tablets, and future web browsing devices. Here are some of the reasons why HTML5 rocks:
It’s a known fact that Internet surfers use different kinds of web browsers to their liking. While this diversity of use allows for flexibility, it also allows for inconsistency particularly on how the HTML code is to be executed on a browser. HTML5 though promises to be more consistent with all the popular browsers (Mozilla, Chrome, Opera, and Safari) and even better, the browsers themselves are looking to adjust to HTML5’s capabilities so chances are, newer browser versions will even be more HTML5-compatible in the near future.
Beyond Desktop Browsing
HTML5’s flexibility extends beyond the usual desktop browsing. Mobile phones, tablets, and even cars, home appliances, and other devices that utilize some form of graphical user interface (GUI) will be able to display web content rendered in HTML5.
Better Data Processing Capabilities
HTML5 is designed to present web structures and content in a more dynamic way. Data input can be made easier through HTML5’s validation and auto-complete features. Drag and drop capabilities will make file transfers or uploads faster. Presentation-wise, HTML5’s features aim to present tables, charts, and graphs better.
With HTML5, there’s no need to download plugins like Flash, Windows Media Player, Quicktime, etc. anymore. HTML5 simplified coding allows you to view videos and listen to audio direct from the source files themselves.
Search Engine Optimization
HTML5 has added new markup tags in its coding that will allow search engines to crawl, index, and classify the content much easier. For instance, the new tag <article> lets crawlers detect content for articles while other tags like <nav> and <section> lets the search engine spiders discern which content belongs to what section or part.
Here at Zylun, we recognize that HTML5 is the web development language of the future. That is why we use our unique staffing approach in recruiting the best HTML5 programmers we can find. Outsource your HTML5 programming needs to us and we’ll provide you with HTML5 programmers at half the cost compared to US-based programmers.
Two of the most popular operating systems used for mobile devices are Android and iOS. Android is developed and backed by Google, while iOS is distributed by Apple and is generally used in Apple devices. These two operating systems make up almost 90 percent of the smartphone market in the United States and it’s very important, especially for mobile software developers and mobile marketing specialists to know the differences between the two in order to better understand how to create apps for business and marketing purposes. Here’s the breakdown:
Apple products are a bit more pricy compared to Android-operated devices so naturally, most of the users of iOS belong to a wealthier demographic category. This is very important in how developers create their apps — should they design apps for a more high-end target market like iOS users, or should they go for accessible apps for Android users? And another thing to consider is age: Android users are a tad older compared to iOS users, but still, most of the users belong to the 18 to 30 year-old groups.
Apple buyers typically understand that when they buy an iPhone, they expect to use it not just an ordinary phone , but as a smartphone with built-in special capabilities, features and apps. As for Android users, some of them may not have the same expectations on how they’ll use their smartphones. That may be why Apple users are more likely to shop through their iPhones compared to Android users. With this in mind, developers may focus more on mobile-commerce apps for iOS and develop other apps for Android.
User Market Share
Android is leading in market share (measured by the number of units using Android as the mobile operating system), which means whatever app a developer creates for Android has the potential to reach a much bigger audience. But as mentioned in the previous paragraph, user activity plays an important too, especially when we factor in the level of user engagement (how often the users actually use the applications or features of a mobile device). The iOS users may be fewer than Android users, but iOS users are MORE engaged.
For developers, Internet marketers, and business owners for that matter, studying the differences between Android and iOS could provide more than one insight on how to properly take advantage of both mobile platforms for business. And it’s also important to note that in this day and age, technology can shift so suddenly — what’s trending now may be irrelevant in a few years. To be successful, business owners, mobile app developers and Internet marketing specialists must always be proactive in adapting to any change.
Anyone who surfs the Internet has an idea of what Flash is. Almost all websites nowadays use some sort of Flash animation in their web pages, whether minor (as seen in animated banners) or extensively (in splash pages and intro sequences). Over the years, other alternative multimedia platforms like HTML5 may have cropped up, but Flash remains popular among website owners. If you’re planning on building a website with Flash, or thinking of incorporating Flash for your already existing website, here are a few things you should know about Flash.
- Animated Sequences. You can use Flash to incorporate movement and animation in your website. You can animate logos, images, menus, buttons, and other parts of your pages, and enhance the browsing experience of your site visitors.
- Games. You can inject some fun in your site through Flash games. Of course, you have to make sure having games in your site fits your business or corporate profile.
- Videos and Sound. Whether for informative or entertainment purposes, you can embed videos in your site via Flash. You can also include sound effects and accompanying soundtracks.
- Well-supported. About 90% of web browsers support Flash. If the plugin is not available, you can always download from the Internet.
- Speed and Bandwidth. Flash animation can take its toll on your bandwidth and affect the loading speed of your site. Some Internet surfers may not have the patience to wait for the flash sequences to finish loading.
- SEO issues. Most search engines still can’t crawl flash-based web pages. If you value search engine rankings, too much Flash may not contribute much in optimizing your website.
- Annoyance. Some people just can’t stand Flash pages. They may find the sound effects or songs unwelcome. The thought of waiting a few minutes for a flash page to load may be a significant turn-off.
What to do if you want Flash in your site?
The key is moderation. Use Flash only when it’s needed. Yes, Flash intro sequences can really attract visitors, but using them in every page may not be so appealing. It’s also a good idea to optimize flash sequences so that they would load faster. If you can help it, don’t use Flash for navigation purposes — it would really look un-cool if they fail to load and visitors won’t be able to navigate their way through your site. It’s also best to keep both flash and HTML versions of your site. This way, the HTML versions can be crawled by search engines. Lastly, give your visitors the capability to skip flash intros, and disable sound effects or turn off auto-play videos.
In addition, getting skilled Flash professionals certainly helps. Zylun is an international outsourcing company that can provide you with skilled Flash developers at very low costs compared to US-based Flash programmers.
In an earlier post, we discussed why online forums are important for businesses. In this post, we will be tackling how businesses can properly use online forums in marketing their services and products.
Join wisely. First of all, know which forums are more relevant and useful according to the nature of your business. After all, there’s no sense in joining IT forums when your business is selling cars. And it’s always best to choose forums with high levels of participation — the more participants, the better. Lastly, stay away from forums that are run by your competitors.
Create your own unique online identity. Create a profile that perfectly represents your business, your brand and your values. Never include misleading information. It’s a good idea to adapt a user name that is easy to read and remember, and definitely don’t use obscene words. For your profile picture, pick one that’s decent. Shy away from using cartoon characters, celebrities, objects or animals. Simple always works best. When you include contact information, a simple website address will do, don’t go for complicated graphics or animated gifs.
Study and familiarize. Take time to browse through the contents of the forum. Familiarize yourself with the process of commenting. Also, you can try to spot which users are regularly participating and if you can, determine who the forum moderators are.
Participate. Slowly but surely, that’s how you should appreciate it. Don’t go flooding with all sorts of comments. And definitely, no sales pitches or promo announcements, otherwise you’ll be flagged as a spammer.
Choose your words carefully. Adapt a conversational tone when you interact. Don’t sound too business savvy or the other users will see you as one of those insufferable know-it-alls. Don’t sound too technical either unless you really need to. And more importantly, share information that’s helpful, accurate and even funny.
Try to be gracious and be nice. Good manners go a long way and it certainly applies to online forums. Be polite and be friendly. Be generous with compliments but don’t patronize. If a discussion turns too emotional or heated, let it go. Comment like a human, not a message-generating robot.
It takes some time but eventually, you’ll earn the respect and trust of your fellow online forum participants. In no time, you’ll be able to initiate discussions, and even throw in a little promotional blurb every now and then, provided it’s related to the topic and it doesn’t sound forced. If you can’t find the time to join the online forums yourself, you can opt to hire online forum specialists who can do it for you. Zylun has access to experienced Internet marketing specialists who can help promote your business strategically in online forums.
WordPress is an open source content management system (CMS) that is used for creating websites and blogs. First released in 2003, WordPress is now one of the most commonly used tools for designing web templates, and manipulating and updating web pages. Due to its open source nature, it is also very flexible — developers around the world can freely enhance it, and share new and better versions through the Internet.
WordPress is relatively easy to use — small enterprises around the world have tried using it on their own in order to create websites for their business. But if you’re one of those people who want to maximize the capabilities of WordPress, it makes sense to hire a professional developer who possess the necessary expertise and experience.
A WordPress developer can easily manage the customization process. They possess the skill and the knowledge required to effectively tailor the many different features and tools of WordPress according to the specific nature and needs of your business. Furthermore, whenever there are new plugins or widgets available that might be useful for your site, a WordPress developer can easily obtain them, and adapt them to your website.
Also, a WordPress developer likely has experience in using other popular programming languages and platforms like Java, MySQL, and PHP. His exposure to these programming tools will certainly help him integrate other systems to WordPress. For instance, a developer who knows PHP and MySQL can easily manage combining dynamic webpage capabilities (like shopping carts) and database functionalities (such as product inventories) for an e-commerce site built via WordPress.
Then there’s the issue of maintenance and troubleshooting — a WordPress developer can easily debug problems in your WordPress site and take measures to ensure that all parts are running smoothly. If you need to update a certain webpage, a developer who knows his way through the framework can make the adjustments without getting lost.
WordPress developers are easy to find, especially in the USA where lots of programming companies abound. However, depending on your location, hiring their services might cost you more than you can afford.
Why not outsource your WordPress developer needs from overseas? Zylun is one of those outsourcing companies that can recruit the best WordPress developer that will fit the needs of your business. And you’ll be glad to know that you’ll be paying way, way less compared to acquiring the same services in the US.
Transcription is the process of converting speech into written documentation. Nowadays, transcription services are used for legal, business and medical purposes. Transcription has been around for decades, going back to the 1960s when transcriptionists (usually secretaries) still used standard or electronic typewriters. Fortunately, transcription equipment has vastly improved mainly because of the emergence of personal computers. And due to the latest Internet technology, the transcription process has gotten faster too, in terms of delivering the raw audio files to be converted and the finished transcribed product.
Transcription continues to be in demand today, and in the last decade, the outsourcing of transcription services has become fairly common. In this post, let’s take a look at the main reasons why companies outsource transcription services:
When you outsource transcription, you pay only for each word (or line, depending on the pricing method) that is transcribed. You don’t have to worry about training personnel, buying transcription equipment and handling communications cost.
Efficiency and Accuracy
Sure, you can have your personal assistant do the transcription, but chances are your PA may be busy doing other administrative work. Why not have a transcription company that can provide 24/7 transcription services do it for you? In addition, transcriptionists are trained to be fast, and more importantly, to be accurate. You simply get better results through outsourced transcription.
Focus on More Important Business Concerns
Surely you have far more important things to worry about in your business. Leave the typing to the transcriptionists and focus more in the planning, decision-making and other strategic aspects of your business.
You can provide the transcription company with a format that will be followed for all transcribed output, or if the absence of any, the transcriptionists will normally offer a standard format that’s clean, presentable, easy- to-read, and ready-to-print.
Ready Readable Information That Can Be Shared or Published
Key details of an important meeting that are transcribed can be quickly disseminated to the other departments in your company. Details of a legal discussion converted to document form can be readily shared to your client. Speeches, seminars, videos and other orally-driven presentations that are converted in readable format can easily be accessed by a wider audience, including those with hearing deficiencies.
Search Engine Optimization
Any additional content that is generated will certainly help your search engine rankings. If you include transcribed content alongside the video and audio files in your website, they will be more easily detected and scanned by search algorithms.
Of course, outsourcing transcription services can only work if the transcription company you get is perfectly suited to the unique requirements of your business. Zylun, an international staffing company, employs a special recruiting and screening process that insures you will get the right transcriptionists for your needs, whether it’s for business, legal, or medical transcription.
Some say online forums were the first kinds of social media existing in the Internet. Like Facebook and Twitter, online forums certainly facilitate social activities like sharing, exchanging opinions and meeting online friends. Social media sites may have eclipsed them in terms of popularity, but online forums still exist today and a significant number of people still flock to them regularly. And they still provide certain benefits for businesses. In this post, let’s run through some reasons why online forums are important:
Reason #1 – Lets you listen to your customers
Online forums are excellent venues for interacting with your regular or potential customers. Most importantly, you can learn more about their preferences, their expectations and how they perceive your business or the products or service that you offer.
Reason #2 – Provides user feedback
There is more anonymity in online forums compared to social media sites and often, users are more vocal in sharing their experiences, good or bad, in using a particular product or service. As a business owner, you can get user feedback from the people who actually use your product and you can do the necessary fine-tuning to improve your services.
Reason #3 – Improves your search engine ranking
Each time someone talks about your business or product in online forums, that’s additional content, which means more web presence for you. And the more related content that’s generated, the more your search engine rankings improve.
Reason #4 – Gives you an idea for expanding or diversifying your business
There’s no sure way to anticipate the demand for a new product or service. But sometimes, by interacting with your customers through online forums, you can stumble upon new ideas for expanding or diversifying your business. A customer may simply ask if there’s a version of your product for kids which inspires you to add a for-kids line to your product. Or someone may inquire if your services include a certain add-on which encourages you to expand your service package.
Of course, there are minor drawbacks. Spamming is generally a common occurrence and for every honest online forum participant, there’s bound to be an Internet troll there too. Also, there are forums that post topics that are against your type of business and interacting in those may not be the best idea no matter how good your intentions are.
But if used properly, online forums can be great channels in which you can increase awareness of your brand or business. You can even get better results if you get a community forum specialist who can handle the online forum tasks for your business. Partner with Zylun now and we will recruit and screen the online forum specialist that your business needs.
Perl is sometimes called the Swiss Army chainsaw of scripting languages because of its high-level performance and flexibility. What began as a mere report-processing tool in the late 1980s has now become one of the most popular scripting languages used in web programming. In this post, let’s take a look at the many benefits of Perl:
- It has easy availability. Perl is normally available in most operating systems like Unix (and other similar systems), MS-DOS, Mac, OS/2, and Windows NT. Also, if you’re looking for Perl modules open for public use, you can turn to the Comprehensive Perl Archive Network (CPAN), which keeps a complete list.
- Low cost. Perl is mainly distributed free of charge, and in some cases when it’s not, only a minimum copying fee is charged.
- Practicality. Perl is designed with efficiency in mind. As a straight-line language, Perl eschews complicated programming formats in favor of simpler code structures. This simplicity also makes it really easy to use. Lastly, it combines essential code languages like C, grep/awk, sh, and sed into one complete package.
- Debugging tools. Bugs can be detected and fixed in no time because of Perl’s built-in debugging features. This is significantly helpful to developers in testing the functionalities of the applications they’re writing code for.
- System administration. Perl is the glue that holds several systems together. This makes it an ideal system administration tool. Even if you’re using different interfaces that were not designed to interact with each other, Perl processes and manages all of them as one.
- Creating dynamic web pages. It’s one of the preferred languages for CGI programming, which is responsible for rendering dynamic web pages. Perl is especially important in displaying pages that require visitors to input data.
- Managing emails. With Perl, you can automate the sending of emails or set-up auto-replies. You can also Perl in filtering emails according to their content or source. Some mail management applications like Majordomo are written Perl and are useful in automating mailing lists.
- Web maintenance. You can use Perl to check if all your web pages are still functional or outdated. Dead links can be uncovered because Perl allows system administrators to check if their URLs are still active or not.
Use Perl to your full advantage. Or better yet — get an experienced and expert developer who can wield Perl’s many capabilities to fit the specific needs of your business. If you’re looking for cost savings, Zylun can help you recruit the best Perl programmers available offshore at very low cost.